Aid for musicians and performers

where2life | April 7, 2021 | 0 | Events , Happening Now , Special features , Spotlight

More than 3,000 artists and cultural workers will be benefitting from a share of RM10 million as part of a RM150 million vital financial boost from the PENJANA Plan for the Creative Industries. 
The initiative was announced by the Minister of Communications and Multimedia, Dato’ Saifuddin Abdullah.
The CENDANA Recovery Initiatives, which is administered by the Cultural Economy Development Agency (CENDANA), was created to support performing arts, visual arts, independent music and craft sectors via 7 funding programmes that aims to support: 
• individuals, collectives, bands and organisations for whom grants will make a difference in terms of recovery from the pandemic; and 
• those who have had their operations impacted due to the pandemic and which have had limited ability to reopen due to restrictions. Successful individuals, collectives, bands and organisations will receive different grant sizes depending on their applications and targeted programmes: 
• Small grants of up to RM 3,500 to support short, new or adapted work online; 
• Up to RM 30,000 for various programme implementations; 
• Up to RM35,000 for arts and culture spaces to support rent and utilities; 
• Up to RM100,000 to make art part of our urban spaces; or 
• Up to RM150,000 to support practice and operations (for registered arts organisations).
“Malaysia’s arts and culture communities provide an incredible amount of good for Malaysia and support thousands of jobs. This is a difficult time for all, and we know many are struggling to recover from the COVID-19 impact. The CENDANA Recovery Initiatives will provide some needed support to spaces, arts organisations, production houses, bands and theatre groups who provide jobs which many Malaysians depend on,” said Saifuddin.
The awards ceremony honoured more than 500 beneficiaries with 35 awarded recipients present at the event and other awarded recipients honoured virtually. 
A performance by Malaysian singer Sean Ghazi and his fellow collaborators followed.
“The past year has presented unprecedented challenges to the arts and culture communities and they have risen to the occasion in every possible way. Efforts like PENJANA, the announcement of the Budget 2021 allocation and PRISMA-KKMM efforts are incredibly important for the whole arts and culture sector, as 93% of the practitioners are negatively impacted by COVID-19. 
“Threatened with devastation by the effects of the pandemic, we strive to help protect jobs and create opportunities for many workers in the arts and culture sector. Therefore, we welcome, and are grateful for this critical commitment by both the Ministry of Communications and Multimedia and Ministry of Finance as we join forces with the wider arts and culture communities to stabilise the sector.” Noor Azmi Mat Said, Chairman of MyCreative Ventures Sdn. Bhd, expressed the importance of looking at the bigger picture in the development of the local creative industries including the arts and culture sectors.said  Izan Satrina Mohd Sallehuddin, Founding CEO of CENDANA.
 “Congratulations once again to MyCreative Ventures and CENDANA for the effort and most importantly to the various beneficiaries today who inspire us daily with the work that they do. We at KKMM are very grateful for that and hopefully many more will benefit from the various efforts under KKMM which includes the RTM Transformation Plan, Internationalising the Malaysian Creative Industries as well as the recently launched Malaysian Creative Industries Stimulus Package or in short PRISMA,” said Saifuddin.

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